Dale Drills Launch New Website

Dale Drills have launched their new website at the Cereals Show.

The new website launch is part of a complete re-branding of the company to mark the release of it's new MTD (Mounted Tine Drill). James Dale, in charge of marketing at the company, said, 'With the development of the new MTD we realised that we had a drill that has a real opportunity to break us into the conventional drill market. As the conventional drill market is much more competitive than that of direct drills, we decided we needed to do a bit more to stand out.'

TJS of Horncastle helped with the development of the website as well as a new logo. James added, 'We went to TJS as they had done work for other agricultural machinery websites. It's essential to work with someone with a general understanding of what you do and why in order to get your message across successfully.'

The website offers potential customers the opportunity to view the different models of drill on offer and find the information they want quickly. Images of the features of the drills clearly show how the drills operate and what benefits they can offer customers, whilst videos of the drills in action as well as images of the crops drilled help to show the big picture.